NIKE
SOUTH BEACH | 2019
AGENCY: IDL WORLDWIDE
ARTISTS/COLLABORATORS: PATRICK NASH DESIGN
RETAIL
When the Super Bowl came to town in 2019, the world's eyes were on Miami. Nike converted their flagship South Beach store into a customized Super Bowl experience in which guests were able to make their own custom football gear.
MDS was hired by IDL Worldwide to create an immersive experience with dichroic acrylic floor displays and furniture installations.
miami design shop
miami design shop
Dichroic Acrylic Boxes & Floor Displays
Dichroic Furniture Installation
Acrylic Jersey Displays with LED illumination
Design, Fabrication & Installation